The seminars will begin next Friday, the 26th, and will last until next November. With the collaboration of the entities, BBVA, CaixBank, Liberbank, Globalcaja, Bankia and Banco Santander
FEDA has presented this morning, from its International Area and with ADIEX (Association of Importers and Exporters of Albacete), and as part of the Enterprise Europe Network, the I Seminar Cycle: Innovation and Internationalization for SMEs 2016, which will begin next Friday, the 26th, with the first of the seminars and which will continue until next November.
The president of FEDA, Artemio Pérez Alfaro, was accompanied by the president of ADIEX, Miguel Tapiador, and the representatives of the financial entities that collaborate with the Confederation in this ambitious internationalization program for exporting companies, as well as for entrepreneurs, future businessmen who want to work in foreign trade.
Present were: Samuel García Eslava, Director of Business Banking for the province of Albacete. BBVA; César Corcho Fernández, director of business banking for the territory of Castilla-La Mancha and Extremadura at CAIXABANK; Priscila Abellán García, director of Albacete Empresas of LIBERBANK; María José Olmeda Buenafé, responsible Foreigner. Business area. GLOBAL BOX; Carlos Fernández Pacheco Cuenca, area manager for Albacete and southern Cuenca. BANKIA; and Rafael Sanz Pulido, commercial director of Castilla-La Mancha companies. SANTANDER BANK.
In 2015, FEDA closed an important stage with the sixth and last cycle of INTERNATIONAL BUSINESS seminars, which has fulfilled its mission of exploring different markets and offering the possibility of receiving up-to-date training in record time for those who were beginning their internationalization process or wanted to consolidate in it.
In 2015 there were nearly four hundred participants between companies and individuals in the cycle, and the surveys placed the result with an average of 8.5/10 in content, organization and speakers.
FEDA will continue in this line of work that is satisfactory and well valued by the self-employed and SMEs. The programming of this year 2016 is the result of the business environment that is currently presented to us, considering that it is the moment to unite innovation with internationalization, because finally, and in many cases, one without the other could not exist, both for an entrepreneur as for an experienced company.
The cycle is structured in a logical sequence from:
- Importance of a differentiated product, innovation as a key differentiator...
- Culture of Innovation as an international strategy
- The key and usual question, trademark registration, patents etc...
- Then the first steps for a study and analysis of the international market
- The documentation to export both services and products
- International logistics (without losing sight of services)...
- And the financing that is necessary in all cases...
This would be a first block, which the company can access in a linear manner or depending on what interests it, and answers the question I AM INNOVATING: HOW DO I LAUNCH INTO THE INTERNATIONAL MARKET?
On the other hand, and to answer the question I AM IN THE INTERNATIONAL MARKET: I NEED TO BUILD LOYALTY AND STRENGTHEN MY PRODUCT, the following will be developed:
- International marketing
- Strengthening international sales network
Thus, this I Cycle of the year 2016, with nine seminars, will be the first in Castilla-La Mancha with this approach (the one on International Business was already a pioneer). This approach is also in line with regional and European policies on access to finance.
I Cycle of Innovation and Internationalization for SMEs 2016
